Brand: Laurier @ KAO
Campaign: しあわせ素肌 It's Airy Me // 2021
The happiness during menstruation is...
Rather than overly clingy relationships or overly oppressive care; During those few days, what one really wants is to be alone and quiet, To keep an appropriate distance from the outside world, to leave space for oneself, and to yearn for a comfortable, stress-free feeling.
It's like the USP of Laurier F-series “しあわせ素肌" (Happy Bare Skin) - The unique Airy-Soft top sheet which can reduce contact with bare skin by 66% and minimize friction, providing more breathing space for those who are especially sensitive.
Understanding you is the key to making you happy, Laurier “しあわせ素肌" takes care of you from the smallest details, giving you the best possible care and the happiness of the menstrual period.
Understanding you is the key to making you happy, Laurier “しあわせ素肌" takes care of you from the smallest details, giving you the best possible care and the happiness of the menstrual period.
VIDEO
The story begins with a portrayal of a woman's internal reflections and challenges in a cinematic composition. Then, a twist is added to transform it into a fresh and transparent sensation that accentuates the airy soft feature of Laurier F-series.